Wednesday, March 21, 2007

Soccer tickets sold at check-outs

Wrexham Football Club is selling 1,000 tickets at a local supermarket in a bid to boost crowd numbers.

Staff at the town's Asda store have been given incentives to sell as many £5 tickets as possible for a crunch game at the Racecourse on Saturday.

The struggling League Two side face Mansfield in their fight to avoid relegation to the Conference League.

Wrexham's chief executive, Anthony Fairclough, said: "Things like this do have an impact on the pitch.

He added: "It's a great way to get tickets to the masses."

"More than 50,000 people come through Asda's doors every week and this will help expose the campaign to people who don't usually come to the club.

"These days you can buy pet insurance and all sorts of things at a supermarket - why not a ticket?

"There's a real buzz and excitement about selling these tickets."

Asda manager Nigel Roberts said: "It's vitally important for the community that the football club retains its Football League status.

"The tickets will be on sale at our checkouts and colleagues will be incentivised to sell the most.

"All the colleagues are really behind the idea and very excited by it."

Wrexham FC was bought by a consortium led by a local businessman last August at the end of a difficult period for the club.

It went into administration in 2004 with debts of more than £4m, and was docked 10 points by the Football League.

Five north Wales Assembly Members are campaigning to make Wrexham FC's Racecourse ground the "Millennium Stadium of the north".

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