Pele soccer film is Hollywood's goal

LOS ANGELES (Hollywood Reporter) - Hollywood is developing a movie about Brazilian soccer legend Pele, who has signed with the talent agency arranging the project.
The William Morris Agency will help create global marketing and business opportunities for the three-time World Cup winner.
"We look forward to helping him develop his already global brand throughout the entertainment and sports communities," said William Morris president Dave Wirtschafter.
Pele's life is ripe for cinematic treatment. He reportedly was responsible for a 48-hour ceasefire during a civil war in Nigeria so that people could watch him play. He was declared a national treasure by the government of Brazil.
William Morris will work with Sao Paulo-based Prime Licensing, which holds exclusive rights to license the Pele brand worldwide.
Pele joins a growing roster of William Morris sports clients, including teen golfer Michelle Wie, NBA star Kevin Garnett and tennis champ Serena Williams.
Reuters/Hollywood Reporter